Campari Group (Gruppo Campari), Sesto San Giovanni, Milan, Italy.
Milan, Italy The Campari Group (Gruppo Campari) produce and sell a range spirits,
wine and soft drinks – with Campari being their namesake and the aperitif Campari
bitter their flagship brand. Working across nearly 200 countries, they employ
over 4,000 people and are considered to be the 6th largest business
in the industry.
Italian founder Gaspare Campari was born in 1828 and at age 14 became a waiter, developing an interest in drinks and people’s drinking habits. Eventually he opened his own string of bars, making his own bitters, cordials and liqueurs – including the now famous “Campari” - and establishing the company in 1860. Gaspare’s son Davide took over the company and in 1926 concentrated all efforts on to the single Campari brand and international markets. The company remained operating as Davide Campari-Milano S.p.A., even after his death in 1936, and by the 1970’s was controlled by Domenico Garavoglia – with the Garavoglia family having a 51% controlling share in the company today.
Since the 1990’s Campari has expanded by acquisition including: world distribution rights for SKYY Spirits (excluding the USA); Greek brand Ouzo 12; Italian Vermouth Cinzano; Asti sparkling white wine; Aperol and Averna; Enrico Serafino and Mondoro wines; Braemar, Glen Grant and Old Smuggler whisky brands; Wray & Nephew and Appleton Estate Rums; Cabo Wabo Tequila; Wild Turkey Kentucky bourbon; Carolans Irish Cream; Frangelico Hazelnut Liqueur; and Grappa Frattina.