The 86 Co., New York, USA.

The name of the company “86” is an American slang term for “dispose” or “get rid” of something. The origin of the term is disputed but the top runners are: (i) from the short order cook/restaurant business as in “86 the apple pie”; (ii) alternatively it could originate from the Navy where form AT6 is used to dispose of defunct equipment (this quickly turned into the phrase “86”). The company name was thought up the founders as part of their ethos, they wanted to “86 the bulls***” in the spirit business with simple straightforward honest quality products for the bar trade.

The 86 Co.

Fords